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Game Marketing Ideas
Year In Review Report: 2023
Register for broadcast of 2023 Year in Review
Full Lecture: 2023 Year in Review (81:31)
Q&A: 2023 Year in review (30:51)
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Slides (Coming Soon)
List of all 2023 games with 1000 reviews (Coming Soon)
Year In Review Report: 2022
Year in Review Preview (6:17)
Free, Successful Games From 2022 (6:39)
Full Lecture: 2022 Year in Review (54:30)
QA: 2022 Year in Review (73:16)
SPREADSHEET: All 416 Top Games
SLIDES: 2022 Year in Review
First Section
Ideas Database
Steam Page Teardowns
Return To Nangrim (14:34)
Pupparazzi (14:16)
Omno (15:47)
Hollow Knight (12:56)
Golf With Your Friends (12:46)
Backbone (11:02)
Wartales (13:18)
Teardown (7:42)
Dreamscaper (11:30)
Hidden Folks + Hidden Through Time (11:59)
Kardboard Kings (11:13)
Spiritfarer (11:25)
Surgeon Simulator 2 (11:13)
Timberborn (14:51)
Steam Next Fest Oct 2021 (29:05)
[Spooky] Choo-Choo Charles (12:04)
[Spooky] Webbed (8:20)
[Spooky] Dusk (8:06)
To The Rescue (10:02)
Farm Simulator 22 (11:13)
Starsand (7:16)
Elechead (6:27)
World Box - God Simulator (9:40)
Exo One (14:29)
Paralives (7:45)
Cult Of The Lamb (10:20)
Dysmantle (12:12)
Human Kind (15:34)
Deep Rock Galactic (10:00)
Valheim (5:21)
Spellcaster University (7:21)
Vampire Survival (9:14)
Olli Olli World (18:43)
Evil Genius 2 (17:12)
Game Play Teardowns
Wandering Village Demo (35:50)
Cafe Owner Simulator (18:53)
Spring Lecture: How To Do In-Person Demos
Part 1: Intro (5:29)
Part 2: Pre Event Marketing (3:29)
Part 3: Expo Lobby (2:49)
Part 4: Scouting (5:28)
Part 5: Your Booth (22:44)
Part 6: Ice breakers (6:07)
Part 7: Playing your demo (9:34)
Part 8: The followup (4:56)
Questions and Answers (28:04)
Appendix: Other Resources
Spring Lecture: How to do online Demos
Part 1: Intro (Online Demos) (4:44)
Part 2: Why have a demo (Online Demos) (3:06)
Part 3: How to make a good demo(Online Demos) (18:30)
Part 4: How to market a demo (Online Demos) (13:40)
Part 5: How to know it works (Online Demos) (8:45)
Part 6: Why you shouldn't (Online Demos) (6:58)
Q&A (Online Demos) (23:35)
Spring Lecture: How To Get Wishlists
How to Get Wishlists Part 1 (40:12)
How to Get Wishlists Part 2 (65:08)
Spring Lecture: Your First Game Will Fail
Your First Game Will Fail (75:08)
Live Q&As
Reddit September 14th, 2022 (95:17)
Cyber Monday November 28th, 2022 (70:52)
GDC and June Steam Next Fest Q&A, March 16, 2023 (88:27)
SPREADSHEET: All 416 Top Games
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